Administering a drip, driving an ambulance or learning about angioplasty. Everything’s possible during UMCU’s Do-It-Yourself Day. This lauded campaign invites young people to ‘the only viewing day that actually puts you to work’. The hospital is turned into a DIY store; staff dress up in yellow overalls and construction helmets. Visitors receive a program guide in which their career plans can be drawn out. This campaign is part of UMC Utrecht’s long running labor market campaign ‘We always try to get better’.